Bliss launch a winter appeal to help families feel less alone

Posted on November 26, 2021

Mum embracing her baby tightly in her chest with an incubator machine behind them

Bliss have launched a winter appeal to make sure parents have the information and support they need to be involved in their baby’s care every step of the way.

Having a baby born premature or sick can feel like landing on another planet. Parents often tell us the sounds, smells, medical terms and routines are all so unfamiliar that they find it overwhelming.

Bliss delivers emotional and practical support to families in neonatal units across the UK.

Georgie’s daughter Astrid was born at 29 weeks earlier this year, spending over six weeks in neonatal care. Georgie and her husband found this time challenging for their mental health.

“Bliss saved us from breaking down completely. They let us know that it was okay if we needed a break from the NICU or that there was someone to talk to if we needed. I spent every single day up the hospital with my daughter, most of the time for six to eight hour stretches. It drained me but knowing I had someone to talk it through with Bliss really helped.” - Georgie

Please make a donation today and, with your help, we can help families like Georgie and Astrid know they are not alone.

There are many ways you can get involved in the Bliss winter appeal...

Make a star

Use the below template to make your star. You can decorate it however you like, you could...

  • Write the name of your baby
  • Unleash your inner artist and go wild with glue and glitter
  • Use your favourite colour or teal for Bliss

Download this template to make your star

Give a star

Gift the star to a friend or family member, or put it in a special place in your house.

Be a star

Our work for premature and sick babies relies on your support. Be a star by donating at and lighting the way for anyone touched by a neonatal experience.

With your help, we can give more families the practical information and support they need.

“Astrid is now eight months old and she’s hitting all of her milestones! I will forever be thankful for our NICU and Bliss.” - Georgie

You can also leave a message of support for parents on neonatal units this winter, to help families for less alone at what can be a very worrying time.