Bliss and Pampers launch new homepage to support parents at night

Posted on November 16, 2019

Parents of premature and sick babies will now get more tailored information to support them during the evenings and at night, following the launch of Bliss’ new night-time homepage.

The homepage, sponsored by Pampers, has been developed with parents so that it provides the information they are most likely to need at night.

We know the nights can be tough

Parent told us the nights and evenings can be difficult, especially if they are separated from their baby, expressing milk throughout the night, trying to get their baby into a sleep routine at home or if they are struggling to sleep due to stress and worries.

To help with some of these challenges our new homepage focuses on common parent concerns. Our homepage makes it easy for parents to reach information to support their mental health, as well as other parent stories. Parents can also tell us whether their baby is still on the neonatal unit, or at home, and they’ll receive the right information for their situation.

The night-time home page is available from 7pm – 7am.

We’d like to say a special thank you to Pampers who funded the night-time homepage and who are donating their specially designed premature baby nappies (suitable for babies as small as 800g) to neonatal units across the UK.

From 17 November until 31 December 2019, they are also donating £1 to Bliss for every 'hand heart' post shared with the #PampersForPreemies hashtag. Please share yours on social media and @BlissCharity