Bliss is delighted to have been supported by and partnered with Britax since 2013. Over the years Britax have been involved in supporting the Bliss Buggy Push and the Little Lights Walk events. Having the support of Britax makes a real difference to the lives of premature and sick babies in the UK. Bengi Bingol Yalcin, UK Marketing Manager at BRITAX remarks, "As parents ourselves we are so proud to be able to support such a worthy cause and get involved in events that see parents get up, out and active with their families."
For the first time Britax is going to be the main sponsor for Little Bliss our magazine which is packed with real stories dealing with life on a neonatal unit and beyond. It provides advice from other parents and health professionals and all the latest news from Bliss. The magazine is read by over 82,500 people and provides support to families with babies born premature or sick.
Britax is a global leader and innovator in child mobility dedicated to making family travel safer and easier throughout the journey of parenthood. Specialising in a complete range of premium car seats and strollers that meet modern family lifestyle needs, Britax’s mission is to inspire families to travel more freely, confident of safety, sure of style.
Britax was founded in Britain in 1938 focusing initially on safety developments such as adult seat belts. In the 1960s they launched the company’s first child car seat. In 1978, it merged with established German car safety counterpart Römer. In 1997 Britax Romer launched the first ever ISOFIX product, in collaboration with VW. In 1999 they developed the Pivot Link (anti rotation system). This unique technology uses the ISOFIX-anchorage points to reduce the child’s forward movement within the seat in the event of an accident. And in 2016 Britax celebrates its 50th anniversary of their first child car seat.
Britax’s heritage is deeply rooted in safety. Despite the long road that Britax has been on that led to child seats, one thing is clear: passenger safety runs in their DNA. The number one priority for all of their seats is what they will do for the children they are built to protect and the everyday family freedom they provide to parents.
For more information about Britax, visit www.britax.co.uk