We are proud to support the launch of Pampers' new Preemie Protection nappies, and we want you to be a part of it!
We are delighted that Pampers have generously offered to donate £1 to Bliss for every picture you share on Facebook, Twitter and Instagram of your baby using #PowerOfBabies. So get snapping, and share your favourite photo of your little fighters, helping us raise funds in the process. With the money raised from your photos using #PowerOfBabies, we can continue improving the level of care and support received by premature babies and their families.
Bliss knows that getting families more actively involved in caring for their premature baby aids development, creates valuable bonding time and helps babies get better faster.
The nappy change is one way parents can take a lead and nappies that are fit for purpose will make this so much easier.
The new Preemie Protection nappies have been designed especially for babies weighing as little as 1.8lbs (800g). The nappies were created after research found that nurses often had to cut and fold nappies to fit premature babies. As a result preemie babies were in nappies which were not only uncomfortable, but also impeded healthy development.
Pampers will be donating 3 million nappies to neonatal units across the UK over the course of 2017, so that every premature baby has access to them.
Help us share the #PowerOfBabies with your gift today, and show how strong little preemies are.